Shreeji foods- eCommerce sales via search marketing
Brand Overview
To earn higher visibility for all products through Paid Ads & SEO
Shreeji Foods sells healthy snacks and packaged dry fruits through an online ecommerce store. With a huge growth goal, they needed to win the search competition to attract new customers and better search visibility.
We worked with an optimization program aimed at improving keyword positioning across search engines via SEO and implementing eCommerce focused ads strategy.
OUR CAMPAIGN
eCommerce SEO & Paid Ads
Keywords Mapping
We mapped products pages to the buyer-centric long-tail keywords. Based on keywords mapping we optimized pages and updated content according to competitor research. We also fixed pages technical issues to improve the website on-page SEO scores.
Off-Page optimization
We created blog posts and started publishing them to the related sites using branded link building strategy to establish brand visibility.
Google Shopping Ads
We created micro-targeted Google Shopping campaigns to drive high intent traffic to the website. Along with high intent traffic, this channel also contributed significantly to good returns.