The Yolk Media

Channels, Creative, And 
Ops That Print Results

Quality Inputs, Predictable Growth

Strong fundamentals in strategy, tracking, and creative make every bit of your marketing investment work harder across campaigns.

Frequently Asked, Honestly Answered

There’s no magic number; we reverse‑engineer it from your goals, unit economics, and the channels we’re using. Once we know your target CAC, conversion rate, and revenue goals, we’ll map the budget needed to hit those numbers and show you what different investment levels can realistically buy.

Pricing depends on scope, speed, and how many parts of your growth stack we’re owning. After we understand your stage, channels, and targets, we’ll share a few options, from focused experiments to full‑funnel ownership, with a clear view of how we expect to pay for ourselves through extra revenue or efficiency.

Assuming tracking access and assets are ready, we usually ship first wins within days, not months. Simple performance improvements can go live in week one (Typically the first 2 days); bigger builds (new funnels, creative systems, or multi‑country launches) typically take a few weeks to stand up properly before we push the gas.

It depends on where we’re starting, but early wins often show up fast. If tracking is in place and you’re clearly “bleeding” in a few areas, we can usually plug those leaks and improve performance within days or weeks, not quarters. We then set clear performance goals and review them with you on a regular cadence, so progress isn’t a surprise.

We don’t believe in trapping people in year‑long contracts just to look stable on paper. Scope and stage decide the structure: some projects are short, intensive setups; others are ongoing growth partnerships. For meaningful goals, we typically recommend at least a 3–6 month runway together so strategy, creative, and optimisation have room to compounding, not just “test the waters.”

Possibly, when it makes sense for both sides. Pay‑for‑performance works best when tracking is watertight, volumes are meaningful, and we have enough control over the funnel (creative, landing pages, offers) to actually influence the outcomes you care about. If those boxes are ticked, we’re happy to explore a structure where our upside is tied to yours.

We don’t pretend to be fortune‑tellers, but we do forecast. Using your historical data plus benchmarks from similar accounts, we’ll model a realistic range of outcomes for CAC, ROAS, and revenue so you know what “good,” “great,” and “stretch” look like before you spend. As we collect more data together, those forecasts get sharper and the plan gets braver.

Clean, candid, and board‑ready. You’ll see exactly where money went, what it produced, and what we’re changing next, broken down by channel, audience, and creative, not buried in vanity metrics. Expect a live dashboard for day‑to‑day visibility and deeper monthly or quarterly reviews focused on insights, decisions, and next bets rather than slide theatre.

Once we understand your goals and which parts of the funnel we’re owning, we’ll translate that into a clear plan: channels, number of campaigns, experiments, and creative assets per month. You’ll know upfront what’s happening weekly and what success should look like on a timeline, not in vague “we’ll see” terms.

Ready To Think Big?

Work with an agency that works as hard to earn your trust as they do to earn you results.