The Yolk Media

Profit-First Performance Marketing Company For Ambitious Brands

So What Does A Great PPC Agency Do?

The Yolk Media is a performance marketing agency specialising in PPC management for high‑growth brands. From Google Ads and Shopping to LinkedIn, Meta, and Bing, our full‑funnel paid advertising playbooks are built to reduce CAC, increase conversion volume, and drive sustainable, ROI‑positive growth, not vanity clicks.

Digital Marketing That Outperforms

With over 40 case studies & 50+ 5 star reviews, we’ll take your PPC advertising & ad campaigns to the next level. Get new digital marketing wins with us!

Keyword Research + Ad Copy Tools

Be more confident with your Google & Meta Ads, social media, and eCommerce ad campaigns when you work with the best team that has the best tools.

Social Media + eCommerce Growth

Take your PPC campaigns higher beyond paid search. Achieve your SaaS, lead gen, or eCommerce goals through ad campaigns on the leading social media platforms.

Complete PPC Services & Pay Per Click Management

As a full-service PPC company, we offer comprehensive pay per click services designed to maximize your ROI across every major advertising platform.

PPC Management Services

Our PPC management company provides end-to-end campaign management.
Unlike agencies that “set it and forget it,” our pay per click management
services ensure continuous improvement.

– Strategic campaign planning & keyword research
– Daily bid management & optimization
– A/B testing of ads & landing pages
– Real-time performance tracking
– Monthly strategy calls & reporting

PPC Advertising Services

Our PPC advertising services span all major platforms:

  • Google Ads: Search, Display, Shopping, YouTube
  • Social Media: Facebook, Instagram, LinkedIn, TikTok
  • Microsoft Advertising: Bing search network
  • Amazon PPC: Sponsored Products & Brands

Industry-Specific PPC Services

We have PPC specialists for every industry:

  • E-commerce PPC: Shopping feeds, ROAS optimization
  • SaaS PPC: Lead generation, trial sign-ups
  • B2B PPC: LinkedIn campaigns, high-value leads
  • Local Services: Google Local Services Ads

What Makes Us a Leading PPC Management Company?

Our pay per click management services go beyond basic campaign setup. We provide:

• Strategic planning & competitive analysis
• Daily bid optimization & performance monitoring
• Continuous A/B testing of ads & landing pages
• Monthly strategy calls & transparent reporting
• Dedicated account manager & expert team

Most PPC companies set campaigns and forget them.
Our PPC management services ensure your campaigns improve month over month.

Frequently Asked, Honestly Answered

PPC (Pay-Per-Click) advertising is a form of online advertising where advertisers pay a fee each time their ad is clicked by a user. You can bid for ad placement at the top of a search engine’s results — in the prominently placed sponsored links section — when someone searches for a keyword that is related to your solution. Google Ads (formerly known as Google AdWords) is one of the most popular platforms for PPC, but there are others like Facebook Ads, Bing Ads, and more.

PPC allows you to instantly place your offer in front of consumers who are actively searching for relevant solutions. This targeted approach often leads to higher conversion rates since your ads are put in front of those most likely to be interested. Plus, you’re in the driver’s seat with your budget, deciding exactly how much you want to spend, and you’ll have clear, measurable results to evaluate your return on investment. The beauty of PPC is its flexibility. You can test various keywords, ad formats, and demographics, tweaking your campaigns based on performance metrics.

Or even better, you can have a top rated PPC management company like The Yolk Media do all this for you. Our pay per click services are designed to maximize your ROI while you focus on running your business.

When users have questions, they turn to search engines to answer those questions.  The two channels that can be optimized to perform well in search are PPC, and SEO. With PPC, you pay Google directly to show your offer at the best positions in the search results. Anyone with the will and the budget can start bringing clicks to their landing pages within hours, if not minutes. This is a good option for time-sensitive traffic needs, and an experienced PPC agency like The Yolk Media will employ a wide array of strategies to help you achieve a profitable ROI in the short term and sustainable growth over the long term

SEO (Search Engine Optimization), focuses on optimizing website content to achieve higher rankings in organic search results, effectively drawing in “free” traffic. However, this approach can be more time-consuming, often taking months to see significant results. While SEO focuses on optimizing content for specific keywords, it lacks the precision targeting that PPC offers. Also, even after putting in the optimization effort, search engine algorithms have the final say on rankings, meaning organic visibility can fluctuate.

While PPC is the more reliable option for most businesses, SEO has massive upside and can provide an incredible synergy with PPC spending. Investments in both can help improve ROI across both channels. After spending years watching our clients waste money on poor SEO services that didn’t help them, we added SEO services to our agency so that our clients could experience this synergy for themselves.

This is why we operate as both an SEO and PPC agency, investments in both channels create compound returns. As a combined SEO PPC agency, we’ve seen how these channels amplify each other:

  • PPC data informs SEO keyword strategy
  • SEO rankings reduce PPC costs over time
  • Combined visibility increases conversions
  • Integrated approach lowers customer acquisition costs

We reverse engineer that with you when we understand your goals and which marketing service you want help with when it comes to ads management.

The answer will be learned from a combination of conversion volume, cost per conversion, and ROI you expect.

For example for paid advertising, if you want 20 conversions per day and the average cost per conversion is ₹10, then your ad spend would need to be ₹200/day.

Once we understand the type of marketing services you need help with and your specific goals, then we can create pricing options around timelines, strategies, and team sizes for you to decide.

We start making some changes the first day after our kick off. Usually bigger launches take nothing longer than a few days.

When we take on your campaign management it can be immediate. For example, if we see that you’re bleeding money and it’s an easy fix, then we can improve that within an hour.

We set performance-based goals for all our clients upon timeframes we’re both excited about.

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